PROJECT
- ARCTIC RIDE -
2025
- Reaching the 78º NORTH -


Clients:
Vostok Europe  |  Rukka  |  CF moto  |  Vitabiotics 


- OVERVIEW -
The project was about reaching Svalbard through Norway on motorcycles.

The main goal was storytelling and promotion and the Documentary. 
Creating 3 storytelling series for the Lithuanian news platform
Promoting a series of products:
A brand new watch - Vostok Europe "Expedition Midnight Sun"
Rukka motorcycle wear - "Rukka Airtacama"
A CFmoto off-road motorcycle - "CFmoto NT 450"

This unique expedition was a collaboration with Karin Weikel, Tobias Weikel and Karolis Mieliauskas. This expedition from Helsinki to Longyerbeyen is sublime. 
Fjords form breathtaking views, which led the team to Svalbard - an arctic gem, where life is like nowhere on earth.
- CONTRIBUTION -
Cinematography
Simas Šuminskas

Photography
Simas Šuminskas

Diirecting
Simas Šuminskas

Post production
Simas Šuminskas

Producer
Karolis Mieliauskas

Spread
Delfi
- BTS -
The cold at -30º was a continuous problem. Huge winds create problems for drone operations. Cold drains the battery, but there was one other factor. One man team was the struggle - had to be ready every second of the day, continuously tracking the storyline, video shots and photographic moments. Media management, gear protection from cold and easy communication were the small details that meant the project's success.
Multitasking was the biggest challenge to be faced, but nature's beauty inspired me to continue the creative process.

- FINAL DELIVERY -
The Documentary



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